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Publication: IIP Proceedings Year: 2022, Month: November Page No: 235-254, ISSN/ISBN: 978-93-95632-62-1, DOI/Link: https://www.rsquarel.org/assets/docupload/rsl20230FFF45C96C1A10D.pdf
WOMEN ENTREPRENEURSHIP
Area/Stream: Management, Authors: Rachna Thakkar, Dr. Om Prakash Mehta Keywords: Women Entrepreneurship, SWOT Analysis , Motivation Book Name /series: Futuristic Trends in Management, Volume 2, Book 8, Part 2, Chapter 8Publication: IIP Proceedings Year: 2022, Month: November Page No: 235-254, ISSN/ISBN: 978-93-95632-62-1, DOI/Link: https://www.rsquarel.org/assets/docupload/rsl20230FFF45C96C1A10D.pdf
Abstract:
Female business owners in India help to grow the economy and create new jobs. The primary goals of this research are to (1) better understand the elements that lead to the success of women business owners and (2) better understand the difficulties and obstacles that women business owners face. The research also examines the different aspects that contribute to women's success as business owners. The most important criteria in the success of female entrepreneurs are their level of education, work experience, managerial abilities, family support, strong social links, and personal drive. This article discusses the definition of an entrepreneur, the motivation for women to start their own businesses, the benefits of doing so, the challenges they face, the steps the Indian government has taken in the form of five-year plans and schemes to promote and develop women's business ownership in the country, as well as some of the country's most successful female business owners. The research in this article used a SWOT analysis to break down the dynamics of women-run businesses in the Patna area. The report does a thorough SWOT analysis of the relevant components.
Cite this: Rachna Thakkar, Dr. Om Prakash Mehta,"WOMEN ENTREPRENEURSHIP", Futuristic Trends in Management, Volume 2, Book 8, Part 2, Chapter 8, November, 2022, 235-254, 978-93-95632-62-1, https://www.rsquarel.org/assets/docupload/rsl20230FFF45C96C1A10D.pdf
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