editedbook

ALGORITHMIC RETAILING – IMPLICATIONS OF AI AND MACHINE LEARNING IN RETAILING WORLD

Area/Stream: Management,
Authors: Dr. Seranmadevi. R
Keywords: Algorithmic Retailing, Artificial Intelligence, Deep Learning, Machine Learning, Retailing
Book Name /series: Futuristic Trends in Management, Volume 2, Book 7, Part 1, Chapter 6
Publication: IIP Proceedings

Year: 2022,
Month: November

Page No: 56-63,
ISSN/ISBN: 978-93-95632-95-9,
DOI/Link: https://www.rsquarel.org/assets/docupload/rsl2023E41C90325EB7247.pdf


Abstract:

Algorithmic retailing is mess terminology for the normal retailers, but the electronic commerce retailers already having the experience of technology-based retailing seek it as a notorious opportunity to equip their level of operations with due diligence. The advent of technology and the diffusion of the same in the retailing world will be evidenced through a lot more opportunities to engrave the retailing operations beneficial to retailers and customers. This study is an attempt to explore the implications of Artificial intelligence and machine learning algorithms in the retailing world through the cosmetic term called “Algorithmic Retailing”. The extent of changes effected by these technologies in the retailing operations, the changing paradigm of the functionality of retailing, the benefits of applying the technologies in leveraging the retailing transactions and delivering the immerse experience to the consumer, and the challenges ahead therein. It is concluded that the continuous seamless involvement of technology will raise the retailing industry to a higher standardized performing industry, with an alarm of careful screening of diffusion on technology.

Cite this: Dr. Seranmadevi. R,"ALGORITHMIC RETAILING – IMPLICATIONS OF AI AND MACHINE LEARNING IN RETAILING WORLD", Futuristic Trends in Management, Volume 2, Book 7, Part 1, Chapter 6, November, 2022, 56-63, 978-93-95632-95-9, https://www.rsquarel.org/assets/docupload/rsl2023E41C90325EB7247.pdf
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